My beading heart connected me to Dara Sophia Romero, a heart-centered fashion artist. Dara designs Social Wear with a Social Conscience. Her company, Hopeless Cause Atelier, is nearly two years old.
Many of Dara’s creations include upcycled materials. She easily writes about her clothing designs, fashion adventures and the process of producing them.Each garment returns 10% to the non-profit cause of the purchaser’s choice.
Like many artisans, Dara is following a non-traditional path to success. Her upcoming fashion show “Rock N Fashion” at Hotel Anduluz debuts Dara’s Spring/Summer 2018 line to hometown Albuquerque, just one day ahead of its intro to the New York fashion runway. Dara offers amazing transparency. For example, her goal for this show is 100 tickets.
Details: Rock N Fashion Show by Hopeless Cause Atelier
125 Second St NW
Doors open at 5:00pm
Buy Your Tickets Here
Dara’s latest blog post,“It’s like a blender on without the lid!” characterizes her excitement. She discusses doubt and work struggles openly. Her vulnerability communicates deep caring.
“I feel like a poser all the time. I’m not a traditional fashion designer. I didn’t attend special schooling. I’m not in my twenties. I don’t live or
come from a city that’s known for high end design outside of our native communities. However I’ve seen the power that the right look
has on the individual and with comfort and confidence that individual has on the scene. That’s why I chose to design event wear. It’s not your typical gala wear.
I am a concept artist–I sit with my customer and talk about their likes, dislikes, colors and other preferences before beginning my design.”
What does creativity mean?
A favorite quote illustrates Dara’s positioning on this value:
“The essential ingredients for creativity remain exactly the same for everybody: creativity, enchantment, permission, persistence, trust – and those ingredients are universally accessible. Which does not mean creative living is always easy; it merely means that creative living is always possible.” Elizabeth Gilbert, Big Magic
Dara said this when asked how she would describe the meaning of creativity:
Creativity is my outlet, my therapy, my soul’s work. Her story is one with which many artists identify.
How did your art evolve and how have you evolved as a result?
“My art is fashion design and creation. I began this work later in life. It’s evolving as I evolve.”
How do you feel when you’re in your creative space and what does that feeling contribute to your end result?
“I feel like I am a vessel to the end product…like a writer I experience a creative block from time to time and can not create until it come to me.”
Do you see an impact of fellow artists on you and your work?
“It’s funny. I used to LOVE to watch and be in attendance during the fashion season runway shows. Now I can’t see anything until I am done with my collection. I don’t want to be influenced. And not that I am, but you never know.”
How has your art changed your perception of the world and how the world sees you?
“I don’t know how the world sees me. Lately, there is so much ugliness in this world so I try to share my love and what I find beautiful through my work.”
What impact does Hopeless Cause Atelier have and on whom?
“Every woman deserves a beautiful dress. I create my art so that this is fulfilled. In small meaningful ways and through my work, I impact local charities. 10% of each garment benefits the patron’s charity of choice. The fashion events I host benefit local charities as well.”
As I read more about and talked further with Dara, I realized she’s a great example of trusting the creative muse. I’m excited to introduce Dara Sophia Romero to you and I invite you to learn more about her, her designs and her courageous and artistic way of thinking here.
“Things that excite you are not random. They are connected to your purpose. Follow them.” Unknown
Dara Sophia Romero and her social wear with a social conscience will steal your heart.